Kahle, Lynn R

Marketplace lifestyles in an age of social media : theory and methods / Lynn R. Kahle and Pierre Valette-Florence - Armonk, N.Y. : M.E. Sharpe, 2012 - 307 p. : ill.

HKBU Library

9780765625618


Lifestyles--Psychological aspects
Imagery (Psychology)
Internet marketing

HQ2042 / K12 M 2012