TY - BOOK AU - Kumar,S.Anil AU - Suresh,N. TI - A master class in brand planning : : the timeless works of Stephen King / SN - 9788122421774 AV - TS155.8 K96 P 2008 PY - 2008/// CY - New Delhi : PB - New Age International Publishers, KW - Production management KW - Production control KW - Materials management N1 - HKBU Library ER -