Daum, Kevin. <br/><br/>
Roar! Get heard in the sales and marketing jungle :   a business fable / 
Kevin Daum, with Daniel A. Turner. 
 - Hoboken, N.J. :   Wiley,   2010 
 - 210 p. :  ill. 
<br/><br/>HKBU library 
<br/><br/><label>ISBN: </label>9780470598795 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.<br/>Selling<br/>Marketing --Fiction.
<br/><br/><label>LC Class. No.: </label>HF5415  / D241 R 2010