Pitch perfect : communicating with traditional and social media for scholars, researchers, and academic leaders /
William Tyson ; foreword by Robert Zemsky.
- Sterling, Va. : Stylus Pub., 2010.
- 224 p.
HKBU library
YT2025 M08
9781579223335
Universities and colleges --Public relations --United States. Communication in education --United States. Mass media and education --United States. College teachers --Professional relationships --United States.