Tyson, William

Pitch perfect : communicating with traditional and social media for scholars, researchers, and academic leaders / William Tyson ; foreword by Robert Zemsky. - Sterling, Va. : Stylus Pub., 2010. - 224 p.

HKBU library

YT2025 M08

9781579223335


Universities and colleges --Public relations --United States.
Communication in education --United States.
Mass media and education --United States.
College teachers --Professional relationships --United States.

LB2342.8 / T994 P 2010