Shields, Vickie Rutledge. <br/><br/>
Measuring up :  how advertising affects self-image/ 
Vickie Rutledge Shields with Dawn Heinecken. 
 - Philadelphia :  University of Pennsylvania Press,  2002. 
 - 206 p. :  ill. 
<br/><br/>HKBU library 
<br/><br/> YT2025 M10 
<br/><br/><label>ISBN: </label>0812236319 0812217918 9780812236316 9780812217919 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Gender identity in mass media.<br/>Advertising.<br/>Semiotics.
<br/><br/><label>LC Class. No.: </label>P96  / S555 M 2002