01508cam a2200205 i 4500008004100000020001800041040000800059050002300067245009000090300003300180505001700213518001500230520085700245650002701102650003801129650003201167650004501199700003601244700002201280140307s2014    caua     b    001 0 eng    a9781611321715  aSDU00aGN450.8bH236 201400aHandbook of anthropology in business /cRita M Denny, Patricia L Sunderland, editors.  a837 pages :billustrations ;  aHKBU library  aYT2025 M10  a"In recent years announcements of the birth of business anthropology have ricocheted around the globe. The first major reference work on this field, the Handbook of Anthropology in Business is a creative production of more than 60 international scholar-practitioners working in universities and corporate settings from high tech to health care. Offering broad coverage of theory and practice around the world, chapters demonstrate the vibrant tensions and innovation that emerge in intersections between anthropology and business and between corporate worlds and the lives of individual scholar-practitioners. Breaking from standard attempts to define scholarly fields as products of fixed consensus, the authors reveal an evolving mosaic of engagement and innovation, offering a paradigm for understanding anthropology in business for years to come"-- 0aBusiness anthropology. 7aBUSINESS & ECONOMICS / Reference. 7aSOCIAL SCIENCE / Reference. 7aSOCIAL SCIENCE / Anthropology / General.1 aDenny, Rita Mary Taylor,d1956-1 aSunderland, P. L.