Hayes, Bob E. Measuring Customer Satisfaction : Survey Design, Use, and Statistical Analysis Methods / Bob E. Hayes - 2 nd ed. - Milwaukee : American Sociey for Quality, 1998 - 278 p : ill ISBN: 087389362x Subjects--Topical Terms: Consumer satisfaction--Statisticl methods.Questionnaires. LC Class. No.: HF5415.335 / H39 M4 1998