TY - BOOK AU - Hayes,Bob E. TI - Measuring Customer Satisfaction : Survey Design, Use, and Statistical Analysis Methods SN - 087389362x AV - HF5415.335 H39 M4 1998 PY - 1998/// CY - Milwaukee PB - American Sociey for Quality KW - Consumer satisfaction KW - Statisticl methods KW - Questionnaires ER -