Picard, Robert G.
The economics and financing of media companies /
Robert G. Picard.
- 2nd ed.
- New York : Fordham University Press, 2011.
- 274 p. : ill.
HKBU Library
9780823232567 9780823232574
Mass media--Economic aspects.
Mass media--Finance.
P96 / P586 E 2011