TY  - BOOK
AU  - O'Guinn,Thomas G.
AU  - Allen,Chris T
AU  - Semenik,Richard J
TI  - Advertising
SN  - 0538869059
AV  - HF5821 O34 A3 1998
PY  - 1998///
CY  - Cincinnati, Ohio
PB  - South-Western College
KW  - Advertising
ER  -