TY  - BOOK
AU  - Reich,Allen Z.
TI  - Marketing Management for the Hospitality Industry
SN  - 0471310123
AV  - TX911.3.M3 R43 M3 1997
PY  - 1997///
CY  - New York
PB  - John Wiley & Sons
KW  - Hospitality industry
KW  - Marketing
ER  -