Dominick, Joseph R. <br/><br/>
The Dynamics of Mass Communication / 
Joseph R. Dominick 
 - 6th ed. 
 - New York :  McGraw-Hill,  1999 
 - 568 p. :  illus 
<br/><br/><label>ISBN: </label>0071156852 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media.
<br/><br/><label>LC Class. No.: </label>P90  / D59 D3 1999