TY  - BOOK
AU  - Day,George S.
TI  - The Market Driven Organization : Understanding, Attracting, and Keeping Valuable Customers
SN  - 0684864673
AV  - HF5415.13 D367 M4 1999
PY  - 1999///
CY  - New York
PB  - The Free Press
KW  - Consumer satisfaction
KW  - Marketing
KW  - Management
KW  - Sales management
KW  - Customer relations
ER  -