Aldrich, Douglas F. <br/><br/>
Mastering the Digital Marketplace : Practical Strategies for Competitiveness in the New Economy / 
Douglas F. Aldrich 
 - New York :  John Wiley & Sons,  1999 
 - 321 p :  ill 
<br/><br/><label>ISBN: </label>0471345466 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Computer graphics industry--Case studies.<br/>Internet marketing.<br/>Electronic commerce.<br/>Intellectual property.<br/>E-Commerce.
<br/><br/><label>LC Class. No.: </label>HF5548.32  / A43 M4 1999