TY  - BOOK
AU  - Aldrich,Douglas F.
TI  - Mastering the Digital Marketplace : Practical Strategies for Competitiveness in the New Economy
SN  - 0471345466
AV  - HF5548.32 A43 M4 1999
PY  - 1999///
CY  - New York
PB  - John Wiley & Sons
KW  - Computer graphics industry
KW  - Case studies
KW  - Internet marketing
KW  - Electronic commerce
KW  - Intellectual property
KW  - E-Commerce
ER  -