TY  - BOOK
AU  - Temporal,Paul
TI  - Corporate Charisma : How to Achieve World-Class Recognition by Maximising Your Company's Image, Brands and Culture
SN  - 074991825x
AV  - HD59.2 T45 C3 1998
PY  - 1998///
CY  - London
PB  - Piatkus
KW  - Marketing
KW  - Corporte culture
KW  - Brand name products
KW  - Corporate image
ER  -