Fisk, Raymond P. <br/><br/>
Interactive Services Marketing / 
Raymond P. Fisk 
 - Boston :  Houghton Mifflin,  2000 
 - 250 p :  ill 
<br/><br/><label>ISBN: </label>0395769167 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Customer service.<br/>Service industries--Marketing.
<br/><br/><label>LC Class. No.: </label>HF5415.5  / F538 I5 2000