TY - BOOK AU - Fisk,Raymond P. AU - Grove,Stephen J AU - John,Joby TI - Interactive Services Marketing SN - 0395769167 AV - HF5415.5 F538 I5 2000 PY - 2000/// CY - Boston PB - Houghton Mifflin KW - Customer service KW - Service industries KW - Marketing ER -