TY  - BOOK
AU  - McAuley,Andrew
AU  - Globalization.
TI  - International Marketing : Consuming Globally, Thinking Locally
SN  - 0471897442
AV  - HF1416 M478 I5 2001
PY  - 2001///
CY  - New York
PB  - John Wiley & Sons
KW  - Export marketing
KW  - International economic relations
ER  -