TY  - BOOK
AU  - Jefkins,Frank William
TI  - Planned press and public relations
SN  - 0751400165 (alk. paper)
AV  - HM263 J38
PY  - 1993///
CY  - New York
PB  - Blackie Academic & Professional
KW  - Public relations
KW  - Publicity
ER  -