Armstrong, Gary. <br/><br/>
Marketing : An Introduction / 
Gary Armstrong 
 - 5th ed 
 - Upper Saddle River, NJ :  Prentice-Hall,  2000 
 - 575 p. :  ill 
<br/><br/><label>ISBN: </label>013012771X /  690 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.
<br/><br/><label>LC Class. No.: </label>HF5415  / A735 M3 2000