Jeannet, Jean-Pierre. Global Marketing Strategies / Jean-Pierre Jeannet - 5th ed. - Boston : Houghton Mifflin, 2001 - 762 p. : ill ISBN: 0618071881 4,475 Subjects--Topical Terms: Export marketing--Management.Export marketing--Management--Case studies. LC Class. No.: HF1416 / J43 G5 2001