TY  - BOOK
AU  - Zikmund,William G.
AU  - d'Amico,Michael
TI  - Marketing : Greating and Keeping Customers in an e-commerce world
SN  - 0324072694
AV  - HF5415 Z64 M3 2001
PY  - 2001///
CY  - Cincinnati, Ohio
PB  - South-Western College
KW  - Marketing
ER  -