TY  - BOOK
AU  - Etzel,Michael J.
AU  - Walker,Bruce J
AU  - Stanton,william J
TI  - Marketing
T2  - McGraw-Hill series in marketing
SN  - 0073660310 /
AV  - HF5415 E745 M6 2001
PY  - 2001///
CY  - New York
PB  - McGraw-Hill
KW  - Marketing
ER  -