@book{27794,
	author = {Croteau, David. and Hoynes, William,},
	title = {The Business of Media :},
	publisher = {Pine Forge Press,},
	year = {2001.},
	address = {Thousand Oaks, Calif :},
	url = {http://dbonline.igroupnet.com/covers/0761986405.gif}
}