The International Marketing of Travel and Tourism : A Strategic Approach 

 - London :  Macmillan Press,  1999 
 - 329 p. :  ill 
<br/><br/><label>ISBN: </label>0333717597 /  1,725.00 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Tourism--Marketing.<br/>Travel--Marketing.
<br/><br/><label>LC Class. No.: </label>G155.A1  / I61 1999