TY  - BOOK
AU  - Rice,Ronald E
AU  - Atkin Charles K
TI  - Public Communication Campaigns
SN  - 0761922059 /
AV  - HM1226 P976 2001
PY  - 2001///
CY  - Thousand Oaks
PB  - Sage,
KW  - Publicity
KW  - Public Relation
KW  - Advocacy Advertising
ER  -