Hair, Joseph F. Marketing research : a practical approach for the new Millennium / Joseph F. Hair - Boston : Irwin/McGraw-Hill, 2000. - 682 p. - Irwin/McGraw-Hill series in marketing . ISBN: 0256195552 LCCN: 99-027710 Subjects--Topical Terms: Marketing research. LC Class. No.: HF5415.2 / H258 M3 2000