Temporal, Paul <br/><br/>
Advanced Brand Management : from vision to valuation / 
Paul Temporal 
 - Singapore, New York :  John Wiley & Sons,  2002 
 - 296 p. :  ill 
<br/><br/><label>ISBN: </label>047147925X /  1,410.00 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Brand name products--Management
<br/><br/><label>LC Class. No.: </label>HD69.B7  / T282 A3 2002