TY  - BOOK
AU  - Lovelock,Christopher
AU  - Wright,Lauren
TI  - Principles of Service Marketing and Management
SN  - 0130950122 /
AV  - HD9981.5 L911 P6 2002
PY  - 2002///
CY  - New Jersey
PB  - Prentice Hall
KW  - Service industries
KW  - United States
KW  - Marketing
KW  - Service  industries
KW  - Management
ER  -