Burns, Alvin C. Marketing Research : Online Research Applications / Alvin C Burns, Ronald F. Bush - 4th ed - New Jersey : Prentice Hall, 2003 - 642 p : ill CD-ROM (ศูนย์พงษ์สวัสดิ์) ISBN: 0131202642 / 855 Subjects--Topical Terms: Marketing research LC Class. No.: HF5415.2 / B779 M4 2003