TY - BOOK AU - Clow,Kenneth E AU - Baack, Donald, TI - Integrated Advertising, Promotion, & Marketing Communications SN - 0131405462 / AV - HF5415.123 C58 I5 2004 PY - 2004/// CY - New Jersey PB - Pearson Prentice Hall KW - Communication in marketing KW - Advertising N1 - CD-ROM (ศูนย์ระนอง 2) ER -