@book{35700,
	author = {Hahn, Fred E},
	title = {Do-it-Yourself Advertising and Promotion : How to Produce Great Ads, Brochures, Catalogs, Direct Mail, Web Sites, and More /},
	publisher = {John Wiley & Sons,},
	year = {2003},
	address = {United States :},
	edition = {3rd ed}
}