TY  - BOOK
AU  - Thompson,Arthur A.
AU  - Strickand, A. J,
AU  - Gamble, Jhom E,
TI  - Crafting and executing strategy : The quest for competitive advantage concepts and cases
SN  - 0071112200
AV  - HD30.28 T525 C3 2005
PY  - 2005///
CY  - New York
PB  - McGraw-Hill
KW  - Strategic planning
KW  - Case studies
ER  -