TY - BOOK AU - Wheeler,Alina TI - Designing brand Identity SN - 0471746843 AV - HD69.B7 W562 D3 2006 PY - 2006/// CY - Hoboken, N.J. PB - John Wiley KW - Brand name products KW - Industrial design coordination KW - Marketing KW - Trademarks KW - Design KW - Advertising KW - Logos (Symbols) ER -