TY  - BOOK
AU  - Malhotra,Naresh K.
AU  - Peterson,Mark
TI  - Basic marketing research : a decision-making approach
SN  - 0132003279
AV  - HF5415.2 M249 B3 2006
PY  - 2006///
CY  - Upper Saddle River, NJ
PB  - Pearson/Prentice Hall
KW  - Marketing research
N1  - CD-ROM (ยืม-คืน/ชั้น 1)
ER  -