TY  - BOOK
AU  - Wood,Marian Burk
TI  - Marketing planning : principles into practice
SN  - 0273686798
AV  - HF5415.13 W877 M3 2004
PY  - 2004///
CY  - London
PB  - Prentice Hall
KW  - Marketing
KW  - Planning
KW  - Strategic planning
N1  - CD-Rom (ยืม-คืน/ชั้น1)
ER  -