Smith, Scott M. <br/><br/>
Fundamentals of marketing research / 
Scott M. Smith, Gerald S. Albaum 
 - Thousand Oaks :  SAGE,  2005 
 - 881 p. 
<br/><br/><label>ISBN: </label>0761988521 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research
<br/><br/><label>LC Class. No.: </label>HF5415.2  / S659 F8 2005