TY - BOOK AU - Bearden,Williom O AU - Ingram,Thomas N AU - Laforge,Raymond W TI - Marketing : principles and perspectives SN - 9780071105859 AV - HF5415.15 B368 M3 2007 PY - 2007/// CY - Borton PB - Mcgraw.hill KW - Marketing KW - united stales ER -