Pike, Steven <br/><br/>
Destination marketing : An integrated marketing communication approach / 
Steven Pike 
 - Amsterdam :  Elsevier,  2008 
 - 406 p 
<br/><br/><label>ISBN: </label>9780750686495 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>LC Class. No.: </label>HF5415  / P635 D4 2008