Marketing leadership in hospitality and tourism : strategies and tactics for competitive advantage Shoemaker, Stowe creator Lewis, Robert C jt auth Yesamich, Peter jt auth text New Jersey Pearson/Prentice Hall 2007 4th ed monographic eng
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662 p Stowe Shoemaker, Robert C.Lewis Peter C.Yesawich CD-ROM Hospitality industry Marketing TX911.3.M3 S559 M3 2007 0131182401 100908 vtls000081364