Solomon, Michael R Marketing : real people, real choices / Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart - 4th ed - Upper Saddle River, N.J. : Pearson Prentice Hall, 2006 - 592 p ISBN: 0131968564 / 765.00 Subjects--Topical Terms: Marketing--Vocational guidance LC Class. No.: HF5415.32 / S689 M3 2006