TY  - BOOK
AU  - Barban,Arnold M.
AU  - Jugenheimer,Donald W
AU  - Turk,Peter B
TI  - Advertising Media Sourcebook
SN  - 0844231592
AV  - HF5813 V6 B28
PY  - 1989///
CY  - Lincolnwood
PB  - NTC Business Books
KW  - Advertising media planning
KW  - United States
ER  -