Baldwin, Huntley.

How to Create Effective TV Commercials / Huntley Baldwin - 2nd ed. - Lincolnwood : NTC Business Books, 1989 - 286 p. : ill.

Rev. ed. of: Creating effective TV commercials. 1982.

Includes bibliographical references and index.

0844230316


Television advertising.

HF6146.T42 / B345 1989