Kotler, Philip <br/><br/>
Marketing Management / 
Philip  Kotler, Kevin Lane Keller. 
 - 14th ed. 
 - Boston :  Person,  2012 
 - 679 p :  ill 
<br/><br/><label>ISBN: </label>9780273753360 /  950.00 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management
<br/><br/><label>LC Class. No.: </label>HF5415.13  / K87 M4 2012