00538nam a2200169 a 4500001001400000003000400014008004100018020002800059050002700087100002100114245007600135250001200211260005600223300001800279650005100297700002000348vtls000088349MTX110923 2010    at a          000 0 eng d  a9780324581638 /c790.0000aHF5415.13bH87 B8 20101 aHutt, Michael D.10aBusiness marketing management : B2B /cMichael D. Hutt, Thomas W. Speh.  a10th ed  aAustralia :bSouth-Western Cengage Learning,c2010.  a652 p. :bill 0aIndustrial marketingxManagementxCase studies1 aSpeh, Thomas W.