Burke, James F. <br/><br/>
Marketing & Selling the Travel Product / 
James F. Burke 
 - Cincinnati, Ohio :  South-Western College,  1991 
 - 323 p. :  ill. 
<br/><br/><label>ISBN: </label>053870277x 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Tourist trade--Marketing.<br/>Travel agents--Vocational guidance.
<br/><br/><label>LC Class. No.: </label>G155.A1  / B88 M6 1991