East, Robert. <br/><br/>
Consumer behaviour : Advances and applications in marketing / 
Robert East 
 - New York :  Prentice-Hall,  1997 
 - 356 p :  ill 
<br/><br/><label>ISBN: </label>0133593169 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior.
<br/><br/><label>LC Class. No.: </label>HF5415.32  / E13 C3 1997