Book, Albert C. <br/><br/>
The Radio & television commercial / 
Albert C. Book 
 - 2nd ed. 
 - Lincolnwood :  NTC Business Books,  1989 
 - 222 p. :  ill. 
<br/><br/><label>ISBN: </label>0844230979 (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Broadcast advertising--United States.<br/>Radio advertising--United States.<br/>Television advertising--United States.
<br/><br/><label>LC Class. No.: </label>HF6146.R3  / B724 R3 1989