TY  - BOOK
AU  - Book,Albert C.
AU  - Cary,Norman D
AU  - Tannenbaum,Stanley I
TI  - The Radio & television commercial
SN  - 0844230979 (pbk.)
AV  - HF6146.R3 B724 R3 1989
PY  - 1989///
CY  - Lincolnwood
PB  - NTC Business Books
KW  - Broadcast advertising
KW  - United States
KW  - Radio advertising
KW  - Television advertising
ER  -